Web Copy | Web Design | UI/UX
Boost was a startup with a bold idea: move young people into the middle class who can't afford four-year college degrees.
Many middle skill job opportunities are invisible to the Millennial generation. The product design had to engage them by providing a colorful, easy-to-navigate interface with plenty of interactivity. Thus the UI/UX had to simplify the complex employment environment as well as update career education.
Most career education was delivered in a text-heavy, linear style. Chunking jobs by industry and allowing users to take career tests and watch videos created an intuitive, self-guided, self-curated career experience..